Packaging Challenges Faced by Planet Antares Business

With busy lifestyle and less time or rather no time on hand, people prefer to have food on the go. It is important for Planet Antares business owners to know this and should have their vending machines stocked with products that provide convenience, comfort , taste and easy to open packaging. All at the same time: The aim being to make life easier for our busy customers.

Let us just list out some of the challenges that are faced by Planet Antares operators

1. The first and foremost concern of an operator must be to make packaging cost-effective. Customers will not buy if they find that the cost goes too high just if they have to buy it from a vending machine. A marginal raise which can be about 5 percent of the product cost can be acceptable.

2. Look at the form and function of the product. Confections and beverages appear in Planet Antares vending machines in the same packaging as they do in the stores. However, many non-food products and non-traditional items require vending specific packaging to maximize “appetite appeal” and protect against damage.

3. In vending machines, consumers cannot handle the product before they purchase it , unlike in stores. They just cannot feel it or turn it to see back labels etc. So it is important to display the key information on the front facing panel. A little research might be needed but be sure, it is all worth it. Consumers should be able to see it through glass front two or three feet away.

The truth is that when you sell your product through a vending machine , it is important packaging is well thought about as the product sold through vending machine should look good inside your Planet Antares machine and should look good when in consumer’s possession as well.